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In:Keeping in touch with Pragma-Dialectics: In honor of Frans H. van Eemeren
Edited by Eveline T. Feteris, Bart Garssen and Francisca Snoeck Henkemans
[Not in series 163] 2011
► pp. 221230

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Cornelis, Erlinde, Nico Heuvinck & Anuja Majmundar
2020. The ambivalence story: using refutation to counter the negative effects of ambivalence in two-sided messages. International Journal of Advertising 39:3  pp. 410 ff. DOI logo

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