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Creativity in didactic audiovisual translation

Possibilities and preliminary findings

ORCiD logo with link | Universidad Nacional de Educación a Distancia
ORCiD logo with link | Universidad Nacional de Educación a Distancia
Published online: 11 September 2025
DOI logo with link
https://doi.org/10.1075/ts.25016.tal
Abstract
In recent years, within the field of didactic audiovisual translation (DAT), creativity has been increasingly incorporated in the language classroom to encourage students to expand their learning experiences. Creative DAT implies the ‘re-creation’ of the original audiovisual text by producing a new and original output, be it with the help of captioning or revoicing, where learners can use their imagination (and humor, if possible) freely. The learning experience is hence enriched, both in terms of the motivation boost derived from the inclusion of creativity, and as regards communicative skills enhancement, provided by the freedom learners feel when they produce their own new creative versions of a video. In this article, creative DAT is described, and a preliminary piloting of a creative DAT implementation with 113 Higher Education students is analyzed. Findings offer a very promising scenario for the application of creative DAT practices in language education.
Article outline
  • 1.Introduction
  • 2.Literature review
  • 3.Methodology
    • 3.1Participants, data collection instruments and procedures
  • 4.Data analysis
    • 4.1Quantitative analysis
    • 4.2Qualitative analysis
  • 5.Discussion and conclusions
  • Notes
  • References
References (55)
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