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In:Language, Multimodal Interaction and Transaction: Studies of a Southern Chinese marketplace
Xuehua Xiang
[Studies in Chinese Language and Discourse 14] 2021
► pp. 9–32

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Chapter 2
The research context, methodology and theoretical preliminaries

Published online: 8 September 2021

https://doi.org/10.1075/scld.14.c2

Article outline

2.1Shishan market
2.2The data
2.3Theoretical preliminaries: Avoidance vs. involvement rituals; “ingroup” vs. “outgroup” norms
2.4Theoretical preliminaries: Transaction cost