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Article published In: Pragmatics and Society
Vol. 11:4 (2020) ► pp.545–569

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The interplay of cultural expectation, gender role, and communicative behavior

Evidence from compliment-responding behavior

 | National Kaohsiung University of Science and Technology
Published online: 20 November 2020
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https://doi.org/10.1075/ps.16041.chi
Abstract
A number of pragmatic studies have reported on gender variations in compliment-responding linguistic behavior. However, how people of different gender roles react to compliments was rarely compared. The earlier literature reported that men and women’s values and priorities are incompatible, something which can have a significant impact on their reactions to compliments. The present study, therefore, investigates how people of different gender roles pragmalinguistically respond to different kinds of compliments, such as on appearance, ability, possessions, or personality traits. A discourse completion test, designed to elicit people’s compliment-responding patterns under different scenarios, was then distributed to 600 male and female adult informants. The results showed that the respondents’ reactions to compliments were mostly conditioned by their own gender roles. In addition, the male and female participants’ preferential compliment-responding behaviors were manifestations of the social expectations on masculinity and femininity in their particular speech community.
Article outline
  • 1.Introduction
  • 2.The study
    • 2.1Subject
    • 2.2Instrument
    • 2.3Data analysis
  • 3.Results and discussion
    • 3.1Response to compliment on ability
    • 3.2Responses to compliment on appearance
    • 3.3Response to compliment on possessions
    • 3.4Response to compliment on personality traits
  • 4.Conclusion
  • Notes
  • References
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