Huiyu Zhang
List of John Benjamins publications in which Huiyu Zhang is involved.
2025 Comparing Chinese and British entrepreneurial pitches in reality TV shows: A corpus-based appraisal analysis Pragmatics and Society 16:6, pp. 892–915 | Article
This paper aims to explore and compare how entrepreneurs in different cultures mobilize evaluative linguistic resources to perform self-promotion in entrepreneurial pitches. Through corpus-based quantitative and qualitative analyses of 160 pitches from two venture capital reality TV shows, the… read more
2024 Features of translation policies on the Chinese mainland (1979–2021): A corpus-based analysis of policy documents under a new classification Target 36:2, pp. 276–310 | Article
This research presents a new classification of translation policy by referring to Baldauf’s (2006) framework of language planning. It constructs a policy database containing 363 policy documents issued on the Chinese mainland from 1979 to 2021, and analyzes the features of each policy category… read more
2024 Disagreeing without tears: The interactive process of mitigating disagreement in a Chinese venture capital reality television show Revista Española de Lingüística Aplicada/Spanish Journal of Applied Linguistics 37:2, pp. 518–552 | Article
Disagreement, while generally seen as an act threatening interlocutors’ face, is indispensable in particular contexts. Based on an in-depth linguistic and paralinguistic analysis of 12 cases of disagreement from a Chinese venture capital reality TV show We Are the Hero, we found that in this… read more
2022 Language policies and organizational features of international organizations Language Problems and Language Planning 46:1, pp. 26–54 | Article
Language policy, which is directly concerned with organizational operation, functions, and objectives, has become an increasingly important issue in international organizations (IOs). However, research on IOs’ language policies, especially exploration based on large-scale data, is rather limited. read more





