Dezheng Feng
List of John Benjamins publications in which Dezheng Feng is involved.
2025 From “them” to “us”? The changing representation of China in the South China Morning Post 20 years on Journal of Language and Politics 24:2, pp. 280–300 | Article
This study provides an account of how the representation of China has changed diachronically in the South China Morning Post (SCMP), the leading liberal English-language broadsheet in Hong Kong, since the sovereignty transfer in 1997. Adopting a corpus-based approach to critical discourse… read more
2018 Chapter 5. “The end is near”: Negative attitude and fear in political discourse Persuasion in Public Discourse: Cognitive and functional perspectives, Pelclová, Jana and Wei-lun Lu (eds.), pp. 109–124 | Chapter
Discourse is a constitutive element of politics as a social practice. This chapter analyzes a political propaganda video released during the 2010 presidential election in Brazil during the final week of the run-off between Dilma Rousseff and José Serra. We employ the appraisal system (Martin and… read more
2015 The visual representation of metaphor: A social semiotic approach Multimodality and Cognitive Linguistics, Pinar Sanz, María Jesús (ed.), pp. 99–114 | Article
Complementing cognitive theories which attribute the understanding of visual metaphors to situational and cultural contexts, this study adopts a social semiotic perspective to investigate how visual images themselves are constructed to cue conceptual metaphors. The visual realization of metaphors… read more
2014 Emotion prosody and viewer engagement in film narrative: A social semiotic approach Narrative Inquiry 24:2, pp. 347–367 | Article
This study adopts a social semiotic approach to model the dynamics of character emotion and the discursive mechanisms of viewer engagement in film narrative. Drawing upon the systemic functional semiotics (Halliday and Matthiessen, 2004), this paper proposes a metafunctional framework to elucidate… read more
2013 The visual representation of metaphor: A social semiotic approach Multimodality and Cognitive Linguistics, Pinar Sanz, María Jesús (ed.), pp. 320–335 | Article
Complementing cognitive theories which attribute the understanding of visual metaphors to situational and cultural contexts, this study adopts a social semiotic perspective to investigate how visual images themselves are constructed to cue conceptual metaphors. The visual realization of metaphors… read more