Victor Ho
List of John Benjamins publications in which Victor Ho is involved.
2019 Hotel management’s attempts at repairing customers’ trust: The use of apology and denial Pragmatics and Society 10:4, pp. 493–511 | Article
The present study explores the discursive practice of the hospitality industry in addressing competence-based, benevolence-based, and integrity-based accusations of trust violation made by dissatisfied customers on TripAdvisor. Authentic negative online reviews written by dissatisfied customers… read more
2016 Evaluative prosodies in academic quality audit reports: An exploratory study Functions of Language 23:3, pp. 336–360 | Article
This paper analyzes the discourse of academic quality audit reports by drawing upon Appraisal Theory (Martin & White 2005). It focuses on the evaluative prosodies in the discourse leading up to the three main components of the reports, namely commendations, affirmations, and recommendations.… read more
2013 Strategic use of nouns and pronouns in public discourse: The case of the fine-tuning of the medium of instruction policy in Hong Kong Pragmatics 23:1, pp. 51–67 | Article
This paper discusses how the first person pronouns ‘I’ and ‘We’ and the two proper nouns ‘the Education Bureau [EDB]’ and ‘the Government’ were used strategically by government officials in an attempt to delineate the level of involvement and commitment of the officials themselves, the EDB and the… read more


