Leilani Jensen Carver

List of John Benjamins publications in which Leilani Jensen Carver is involved.

Article

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Zhang, Yan Bing, Yi Song and Leilani Jensen Carver 2008 Cultural values and aging in Chinese television commercials Journal of Asian Pacific Communication 18:2, pp. 209–224 | Article
This study examined commercials (N = 141) featuring older adult(s) shown on three Chinese TV stations (i.e., national, provincial, and local) in the fall of 2005 to uncover the dominant value themes, the major product categories, and the association between value themes and product categories.… read more
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