Serenella Massidda
List of John Benjamins publications in which Serenella Massidda is involved.
Articles
2025 Exploring creative audiovisual translation in the age of AI Translation Spaces: Online-First Articles | Article
The past decade has seen the Web 2.0 expand dramatically: content creators nowadays dominate the scene and dictate trends in a plethora of social dimensions within a mediascape no longer dominated by traditional TV and replaced by top streamers and social platforms. The massive quantity of… read more
2023 Disruptive AVT workflows in the age of streaming: The Netflix equation Audiovisual translation in the age of streaming, Choi, Jinsil, Kyung Hye Kim and Jonathan Evans (eds.), pp. 455–475 | Article
In the last decade, media industries have witnessed a shift in the way audiovisual content is localised, broadcast, and consumed by multifaceted audiences: from traditional linear TV to subscription video-on-demand (SVOD) services. While this major shift has been well-documented by media studies… read more
2023 ¡Sub! localisation workflows (th)at work Audiovisual translation in context: Granting access to digital mediascapes, Díaz-Cintas, Jorge, Alessandra Rizzo and Cinzia Giacinta Spinzi (eds.), pp. 298–315 | Article
Over the last few years, cloud-based environments have simplified traditional localisation workflows and have made it possible for virtual teams of audiovisual translation (AVT) professionals to work together from all corners of the earth (Díaz Cintas and Massidda 2019). In addition, AI-powered… read more