Kay L. O’Halloran
List of John Benjamins publications in which Kay L. O’Halloran is involved.
Journal
2021 The Twittering Presidents: An analysis of tweets from @BarackObama and @realDonaldTrump Journal of Language and Politics 20:2, pp. 197–225 | Article
This paper uses a Systemic Functional Multimodal Discourse Analysis (SF-MDA) approach to analyse tweets from the Twitter accounts of Presidents Barack Obama (@Barack Obama) and Donald Trump (@realDonaldTrump). The tweets were posted during the last nine months of President Obama’s effective… read more
2015 The visual representation of metaphor: A social semiotic approach Multimodality and Cognitive Linguistics, Pinar Sanz, María Jesús (ed.), pp. 99–114 | Article
Complementing cognitive theories which attribute the understanding of visual metaphors to situational and cultural contexts, this study adopts a social semiotic perspective to investigate how visual images themselves are constructed to cue conceptual metaphors. The visual realization of metaphors… read more
2013 The visual representation of metaphor: A social semiotic approach Multimodality and Cognitive Linguistics, Pinar Sanz, María Jesús (ed.), pp. 320–335 | Article
Complementing cognitive theories which attribute the understanding of visual metaphors to situational and cultural contexts, this study adopts a social semiotic perspective to investigate how visual images themselves are constructed to cue conceptual metaphors. The visual realization of metaphors… read more
2010 Challenges in designing digital interfaces for the study of multimodal phenomena Information Design Journal 18:1, pp. 2–21 | Article
The paper discusses the challenges faced by researchers in developing effective digital interfaces for analyzing the meaning-making processes of multimodal phenomena. The authors propose a social semiotic approach as the underlying theoretical foundation, because interactive digital technology is… read more
2004 On the Effectiveness of Mathematics Perspectives on Multimodality, Ventola, Eija, Cassily Charles and Martin Kaltenbacher (eds.), pp. 91–117 | Article
2003 Intersemiosis in mathematics and science: Grammatical metaphor and semiotic metaphor Grammatical Metaphor: Views from systemic functional linguistics, Simon-Vandenbergen, Anne-Marie, Miriam Taverniers and Louise J. Ravelli (eds.), pp. 337–365 | Article






