Claudia Zanini
List of John Benjamins publications in which Claudia Zanini is involved.
2018 “Easy ways to lose weight with pleasure”: An analysis of the selling arguments in online marketing of commercial diets Journal of Argumentation in Context 7:3, pp. 270–284 | Article
Weight-loss efforts have grown more prevalent worldwide. But diets are linked to perception of dissatisfaction, sacrifice and general reduction of pleasure. This paper examines the hypothesis that commercial diets attract consumers by presenting argumentation that appeals to and addresses the… read more
2015 Talking to/through the baby to produce and manage disaffiliation during well-child visits Producing and Managing Restricted Activities: Avoidance and withholding in institutional interaction, Chevalier, Fabienne H.G. and John Moore (eds.), pp. 305–336 | Article
Relying on multimodal conversation analysis, this chapter examines the sequential and collaborative deployment of talking to/through the baby to produce and manage disaffiliation during well-child visits. We argue that this practice is oriented to and constitutes disaffiliation as a restricted… read more
2014 Teaching argumentation theory to doctors: Why and what Argumentation and Health, Rubinelli, Sara and Francisca Snoeck Henkemans (eds.), pp. 66–80 | Article
This paper supports the need for health professionals to be trained in argumentation theory, by illustrating the challenges that they face in interacting with patients and according to the different models of consultation that patients prefer. While there is no ideal model of consultation that can… read more
2012 Teaching argumentation theory to doctors: Why and what Argumentation and Health, Rubinelli, Sara and Francisca Snoeck Henkemans (eds.), pp. 66–80 | Article
This paper supports the need for health professionals to be trained in argumentation theory, by illustrating the challenges that they face in interacting with patients and according to the different models of consultation that patients prefer. While there is no ideal model of consultation that can… read more



