Carmen Rosa Caldas-Coulthard
List of John Benjamins publications in which Carmen Rosa Caldas-Coulthard is involved.
Journal
Articles
2008 Body branded: Multimodal identities in tourism advertising Branding Political Entities in a Globalised World, Mitsikopoulou, Bessie (ed.), pp. 451–470 | Article
Using a discursive/social semiotic perspective, tourism advertising is here investigated as a global discourse worth of critical investigation. Different identities are construed in texts for tourists and they are not purely reflections of personal identities. They are recontextualisations whose… read more
2002 4. Stunning, shimmering, iridescent: Toys as the representation of gendered social actors Gender Identity and Discourse Analysis, Litosseliti, Lia and Jane Sunderland (eds.), pp. 91–108 | Article


