Fred Zimmer

List of John Benjamins publications in which Fred Zimmer is involved.

Article

Zimmer, Fred 1984 Design in Pakistan Information Design Journal 4:1, pp. 3–9 | Article

This article reports a recent visit of the author to Pakistan, where he taught graphic design, a subject barely established and under threat. The author regrets the tendency to borrow Western styles of graphic design and emphasises the importance of appreciating and developing the local visual… read more