Natalina Zlatevska

List of John Benjamins publications in which Natalina Zlatevska is involved.

Article

Kale, Sudhir H. and Natalina Zlatevska 2009 Globalization, Reterritorialization, and Marketing The Journal of Internationalization and Localization 1, pp. 150–167 | Article

Accelerated globalization has dramatically altered the ways in which people consume, work, gather information, play and define their identity. Most extant discourse on globalization, particularly in the business discipline, ignores the impact of globalization on the identity of those affected. One… read more