Sung Tae Kim
List of John Benjamins publications in which Sung Tae Kim is involved.
Article
2003 The Effect of VCR on Major Media Markets in Korea, 1961–1993 Communication and Culture in Korea: At the crosswinds of tradition and change, Min, Eung-jun and Eunkyong Yook (eds.), pp. 59–74 | Article
By applying the Principle of Relative Constancy, this article extends prior research about consumer expenditures on mass media. To analyze four major mass media markets in Korea, including newspaper, movie, television, and VCR, this study employs two complementary methods: a regression analysis to… read more
