Article published In: Gender, Sexuality & Linguistic Landscapes
Edited by Tommaso M. Milani
[Linguistic Landscape 4:3] 2018
► pp. 257–277
Linguistic landscapes as pornoheterotopias
(De)regulating gender and sexuality in the public toilet
Published online: 26 November 2018
https://doi.org/10.1075/ll.18005.vas
https://doi.org/10.1075/ll.18005.vas
Abstract
Drawing on multimodal analysis of graffiti in male public restrooms at the Faculdade de Letras of the Universidade Federal do Rio
de Janeiro, this paper investigates how notions of place and gendered/sexualized subjects are discursively (re)constructed in
interactions with the materiality and historicity of the public realm. The analysis focuses on the indexicalities of public
signage and the ways they (in)form understandings of and access to certain spaces. By investigating the fragmented history of
entextualizations of these toilet graffiti as well as the indexicalities of their lexical, graphic, and co(n)textual aspects, we
argue that places can be queered since they are semiotically constructed and discursively
performed. The paper illustrates how static assumptions about place, gender, and sexuality can be disrupted and
ressignified which highlights the pornoheterotopic character of these public restrooms in which semiotic processes that
(de)regulate gender and sexual dissidence are emplaced.
Keywords: toilet graffiti, pornotopia, heterotopia, linguistic landscapes
Resumo
A partir de uma análise multimodal de grafitos nos banheiros masculinos da Faculdade de Letras da Universidade Federal do Rio de
Janeiro, neste artigo investigamos como noções de espaço, gênero e sexualidade são discursivamente (re)construídas em interações
com a materialidade e a historicidade do espaço público. As análises focalizam processos indexicais da paisagem linguística e as
formas que essas indexicalidades (in)formam compreensões do e acesso ao espaço público. A investigação da história fragmentada
dessas indexicalidades e seus aspectos lexicais, gráficos e co(n)textuais sugere que espaços podem ser desorientados (i.e.
queered). Isso se torna possível por conta de sua natureza como fenômenos semioticamente construídos e discursivamente
performados. Por fim, o artigo ilustra como suposições relativas a espaço, gênero e sexualidade podem ser desafiadas e
ressignificadas. Esse processo mostra o caráter pornoheterotópico do banheiro público onde processos que (des)regulam dissidências
sexuais e de gênero são materializados.
Article outline
- 1.Introduction
- 2.The spatialization of gender and sexuality: Pornoheterotopias
- 3.The mutually constitutive relations among public signage, subjects and spaces
- 4.Contested spaces, contested identities: (De)regulating gender and sexuality in the public toilet
- 4.1Challenging cisheteronormativity
- 4.2Discourses in dispute
- 5.Final remarks
- Notes
References
References (29)
Barboza, R. (2018). Sentidos e(m) movimento: a construção discursiva de espaços e identidades pelos grafitos de banheiro. 166f. Dissertação (Programa Interdisciplinar de Pós-graduação em Linguística Aplicada) – Faculdade de Letras, UFRJ, Rio de Janeiro.
Barrett, R. (2017). From drag queens to leathermen: language, gender, and gay male subcultures. Oxford: Oxford University Press.
Berlant, L., & Warner, M. (1998). Sex in public. Critical Inquiry, 24(2), 547–566. Retrieved on 10 April, from [URL]
Borba, R. (2019). Injurious signs: The geopolitics of hate and hope in the linguistic landscape of a political crisis. In A. Peck, C. Stroud & Q. E. Williams (Eds.), Making sense of people and place in linguistic landscapes (pp. 161–181). London: Bloomsbury.
Browne, K. (2004). Genderism and the bathroom problem: (Re)materialising sexed sites, (re)creating sexed bodies. Gender, Place and Culture, 11(3), 331–346.
Butler, J. (1988). Performative acts and gender constitution: an essay on phenomenology and feminist theory. Theatre Journal, 40(4), 519–531.
Cavanagh, S. (2011). Queering bathrooms: Gender, sexuality and the hygienic imagination. Toronto: University of Toronto Press Incorporated.
(2009). Le corps utopique, les hétérotopies [The utopian body, the heterotopias]. Nouvelles Éditions Lignes.
(2013). O corpo utópico, as heterotopias [The utopian body, the heterotopias]. São Paulo: n-1 Edições.
Milani, T. (2014). Sexed signs – queering the scenery. International Journal of the Sociology of Language, 2281, 201–225.
(2015). Sexual cityzenship: discourses, spaces and bodies at Joburg pride 2012. Journal of Language and Politics, 14(3), 431–454.
Miskolci, R. (2017). Desejos digitais. Uma análise sociológica da busca por parceiros online [Digital desires. A sociological analysis of the search for online partners]. Belo Horizonte: Autêntica.
Preciado, P. B. (2010). Pornotopía: Arquitectura y sexualidad en “Playboy” durante la guerra fría [Pornotopia: architecture and sexuality in Playboy during the Cold War]. Madrid: Anagrama.
Rose, G. (1999). Performing space. In D. Massey, J. Allen, P. Sarre (Eds.), Human Geography Today (pp. 247–259). Cambridge: Polity Press.
Santos, L. (2012). Triste sina ser poeta de latrina: Um estudo antropológico/artístico dos grafitos de banheiro [What a doom to be a poet in a restroom: An anthropological / artistic study of restroom graffiti] (Master’s thesis, Federal University of São Carlos, São Carlos, Brazil).
Scollon, R., & Scollon, S. (2013). Discourses in place: language in the material world. London and New York: Routledge.
Silva-Souza, T. (2012). Fazer banheirão: As dinâmicas das interações homoeróticas nos sanitários públicos da estação da Lapa e adjacências [Toilet cruising: The dynamics of homoerotic relations in public toilets of the Lapa bus station and its surroundings] (Master’s thesis. Federal University of Bahia, Brazil)
Silverstein, M., & Urban, G. (1996). The natural history of discourse. In M. Silverstein, G. Urban (Eds.), Natural Histories of Discourse (p. 1–17). Chicago: The University of Chicago Press.
Stroud, C. (2016). Turbulent linguistic landscapes and the semiotics of citizenship. In R. Blackwood, E. Lanza & H. Woldemariam (Eds.), Negotiating and contesting identities in Linguistic Landscapes (pp. 3–18). London: Bloomsbury.
VanderStouwe, C. (forthcoming). “Straight-ish”: Constrained Agency and the Linguistic Negotiation of Identity and Desire in Online Personal Advertisements among Men Seeking Men. Gender and Language.
Cited by (7)
Cited by seven other publications
Victoria, Mabel
Go, Christian
2024. Landscaping gender, sexuality, and hope in the 2022 Philippine presidential elections. Linguistic Landscape. An international journal 10:4 ► pp. 346 ff.
Motschenbacher, Heiko
Panuelos, Rogelio P.
Topacio, Katrina Ninfa M.
Årman, Henning
This list is based on CrossRef data as of 26 november 2025. Please note that it may not be complete. Sources presented here have been supplied by the respective publishers. Any errors therein should be reported to them.
