Article published In: Language/Sexuality/Affect
Edited by William L. Leap
[Journal of Language and Sexuality 7:1] 2018
► pp. 30–54
Toward an affective phenomenology of discourse
BDSM and the Fifty Shades phenomenon
Published online: 22 February 2018
https://doi.org/10.1075/jls.17008.mar
https://doi.org/10.1075/jls.17008.mar
Abstract
The Fifty Shades trilogy is often associated with BDSM, yet
practitioners of BDSM typically disavow the trilogy. Previous research
highlights how mechanics of BDSM such as agency and consent are misrepresented
in the trilogy; this study highlights differences in affect.
Drawing on ethnographic fieldwork among BDSM practitioners in Berlin, Germany,
this paper considers reception beyond reading as evidence of BDSM’s affective
phenomenology. The paper combines an Ortner-inspired “cultural ethnography
through discourse” with close reading: it compares discourse and affect observed
in the field with that in the novels, and suggests that the portrayal of BDSM in
the novels and portrayals of the novels as representations of BDSM misinterpret
the affective phenomenology of BDSM. Through attention to language, this study
shows how affect and situated discourse become mutually constitutive in shaping
the legibility of phenomenological experience, suggesting that playful
reterritorializations of semiotic forms can counter mimetic perpetuations of
symbolic violence.
Keywords: affect, BDSM, Berlin, discourse,
Fifty Shades of Grey
, mimesis, phenomenology, semiotics
Article outline
- 1.Introduction: BDSM, mimesis, and the problem of legibility
- 2.Ethnography: Discourse and affect in the scene
- 3.Close reading: Discourse and affect in the novels
- 4.Conclusion: The language of play, affective phenomenology and BDSM
- Acknowledgements
- Notes
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