Article published In: Discourses of Discrimination: Language aggression in the construction of otherness
Edited by Angeliki Alvanoudi and Marianthi Georgalidou
[Journal of Language Aggression and Conflict 14:1] 2026
► pp. 123–145
Discourses of discrimination against sex workers
Analysing (banal) whorephobia through stancetaking in YouTube comments
Published online: 6 March 2025
https://doi.org/10.1075/jlac.00127.sag
https://doi.org/10.1075/jlac.00127.sag
Abstract
This paper explores how discourses of discrimination against sex workers are discursively reproduced or challenged
in polylogal (multi-participant) interactions in digital environments such as YouTube. Drawing on stancetaking (Du Bois, John. 2007. “Stance
Triangle”. In Stancetaking in Discourse: Subjectivity, Evaluation,
Interaction, edited by Robert Englebretson, 139–182. Amsterdam/ Philadelphia: John Benjamins. ) and the stance dimensions of evaluation and alignment ( 2018. “Masculine Stances and the
Linguistics of Affect: On Masculine
Ease”. NORMA 13(3–4): 191–212. , 2021. “The ‘Gay Voice’ and ‘Brospeak’:
Toward a Systematic Model of Stance”. In The Oxford Handbook of
Language and Sexuality, edited by Kira Hall and Rusty Barrett. New York: Oxford University Press.), we analyze how
commenters’ stances towards sex work can be linked to (banal) whorephobia — i.e., the discursive manifestation of
discriminations against sex workers. Focusing on two threads of comments found under a YouTube video, we suggest that whorephobia
operates along a scalar continuum, with aggression against sex work/ers ranging from explicitly negative stances to more subtle
and banalized ones that may even go unnoticed. In our data, (banal) whorephobia was traced in stances that
indexed: (a) low evaluation of/low alignment with participants expressing sex-positive views or supporting that sex workers’
rights advocacy can be compatible with feminist agendas; and/or (b) high evaluation of/high alignment with participants who view
sex work as inherently immoral or exploitative in line with Christian conservative or radical feminist discourses. We conclude
that what makes banal whorephobia particularly concerning is that it manifests through stances that, though not
explicitly hostile, may still reinforce sex workers’ stigmatization and social exclusions, often in ways that may seem socially
acceptable or well justified.
Article outline
- 1.Introduction
- 2.Banal whorephobia
- 3.Data and methods
- 3.1The video: Things not to say to a sex worker
- 3.2Theoretical framework
- 3.3Procedure of analysis
- 4.Analysis and discussion
- 4.1Stancetaking towards sex workers in Thread A: Sex work and religion
- 4.2Stancetaking towards sex workers in Thread B: Sex work and feminism
- 5.Conclusions
- Notes
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