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Article published In: Strategic Communication: Beyond nation cultural adaption, images and identity
Edited by Hassan Abu Bakar and Bahtiar Bin Mohamad
[Journal of Asian Pacific Communication 28:1] 2018
► pp. 129–150

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Generational differences in workplace communication

Perspectives of female leaders and their direct reports in Malaysia

 | Universiti Utara Malaysia
 | Universiti Utara Malaysia
Published online: 19 January 2018
DOI logo with link
https://doi.org/10.1075/japc.00007.abd
Abstract
Purpose – This research investigates the generational differences in workplace communication, expectations and behaviors of employees from the perspectives of female leaders and their direct reports.
Design – This study employs a qualitative approach through in-depth interviews with 12 female leaders and 24 of their direct reports who are working in various organizations in Malaysia.
Findings – Findings include three themes that emerged as key in determining and reflecting the female leaders’ experiences in communicating with their employees in the workplace: (1) attitudes towards power and authority; (2) being creative and taking risks and (3) workplace dynamics.
Research Implications – The workplace setting and the leaders’ stance with regards to workplace interaction have seen adjustment towards a flatter and less-hierarchical structure in line with the challenges associated with the 21st century organizations.
Practical implications – Leaders and members of the organizations should work towards balancing some traditional and emerging expectations and work practices to better engage with each other.
Originality/value – This research highlights the interactions between two distinct groups that are gaining importance and influence in the current workplace; female leaders and the Gen-Ys and uncovers the unique blend between perceived cultural dimensions, the influence of technology advancement and overseas exposure in organizations in Malaysia.
Article outline
  • Introduction
  • Generational differences in the workplace
  • Generational differences and communication styles
  • The GLOBE study
  • Methods
    • Study design, approach and sample selection
    • Data collection
    • Techniques of data analysis
  • Findings and discussions
  • Female leaders’ attitudes towards power and authority
  • Female leaders efforts to foster creativity and risks-taking in the workplace
  • Workplace dynamics and communication styles
  • Conclusion
  • Limitation and suggestion for further studies
  • Acknowledgments
  • References
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