Article published In: Interaction Studies
Vol. 18:1 (2017) ► pp.116–141
You can laugh at everything, but not with everyone
What jokes can tell us about group affiliations
Martial Mermillod | | Laboratoire de Psychologie et NeuroCognition | | Université Pierre Mendès France | Martial.Mermillod@upmf-grenoble.fr
Cécile Eymond | | Laboratoire Psychologie de la Perception | | Université Paris Descartes | cecile.eymond@gmail.com
Jean-Baptiste Van Der Henst | | Institut des Sciences Cognitives Marc Jeannerod | | Université de Lyon 1 | vanderhenst@isc.cnrs.fr
Published online: 10 August 2017
https://doi.org/10.1075/is.18.1.06mor
https://doi.org/10.1075/is.18.1.06mor
This paper explores the impact of group affiliation with respect to the on-line processing and
appreciation of jokes, using facial electromyography (EMG) activity and offline evaluations as dependent measures. Two experiments
were conducted in which group affiliation varied between the participant and each of two independent (recorded confederate)
speakers whose described political profiles were distinguished through one word: “Right” versus “Left.” Experiment 1 showed that
jokes were more highly evaluated and that associated EMG activity was more intense when it was later determined that the speaker
was a member of the listener’s ingroup rather than outgroup. In an effort to determine whether these parochial
effects can be isolated to ingroup favoritism as opposed to outgroup derogation, Experiment 2 paired a joke-teller described as
politically active (either from the right or the left) with one who was described as politically neutral. These more subtle
comparisons suggest that the parochial effects observed in our joke understanding paradigm are mediated, at least in part, by the
presence of an outgroup member.
Keywords: humor, language processing, parochialism, social laughter
Article outline
- 1.Introduction
- 1.1Parochialism and language
- 1.2The case of jokes: Laughter as a dependent variable
- 2.Experiment 1
- 2.1Method
- 2.1.1Participants
- 2.1.2Stimuli
- 2.1.3Apparatus
- 2.1.4Procedure
- 2.1.5Data analysis
- 2.2Results
- 2.2.1EMG results
- 2.2.2Post-joke evaluation results
- 2.3Discussion
- 2.1Method
- 3.Experiment 2
- 3.1Method
- 3.1.1Participants
- 3.1.2Stimuli
- 3.1.3Procedure
- 3.2Results and discussion
- 3.1Method
- 4.General discussion
- Acknowledgments
- Note
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