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In:Handbook of Pragmatics: Manual
Edited by Jef Verschueren and Jan-Ola Östman
[Handbook of Pragmatics M2] 2022
► pp. 1159–1170

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Rhetoric

Published online: 3 October 2022
DOI logo with link
https://doi.org/10.1075/hop.m2.rhe1
Article outline
  • 1.Introduction
  • 2.The legacy of ancient rhetoric
    • 2.1Rhetoric in antiquity
    • 2.2Rhetoric from ancient to modern times
  • 3.Contemporary rhetoric
    • 3.1The new rhetoric of Perelman & Olbrechts-Tyteca
    • 3.2New rhetoric as scientific rhetoric
    • 3.3Normative approaches to rhetoric and argumentation
  • 4.Fields of rhetoric
    • 4.1Techniques of argumentation
    • 4.2Techniques of formulation
    • 4.3Techniques of performance
  • 5.The social macro-context of rhetoric
  • 6.Rhetoric and other fields
  • References
References (98)
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