Cover not available

In:The Language of Crisis: Metaphors, frames and discourses
Edited by Mimi Huang and Lise-Lotte Holmgreen
[Discourse Approaches to Politics, Society and Culture 87] 2020
► pp. 111–136

Get fulltext from our e-platform
JBE logo with link
PDF logo with download linkDownload Book PDF
authorization required

Chapter 4
Turning the heart into a neighbour

(Re)framing Kosovo in Serbian political discourse

 | University of Belgrade
Published online: 16 July 2020
DOI logo with link
https://doi.org/10.1075/dapsac.87.04ras
Abstract
This chapter explores the role of conceptual metaphor and metonymy in the framing of Kosovo in the Serbian political discourse related to the EU-mediated negotiations on the normalization of Serbia–Kosovo relations. The analysis, set against the theoretical background of cognitive linguistics, shows that the Serbian political discourse under examination features conflicting metaphors for Kosovo and abounds in the toponymic capital for x metonymies in reference to the process participants. The findings concern the conceptual and evaluative nature of metaphors in political discourse, the discursive challenging of metaphor and metonymy appropriateness, the discursive emergence of alternative frames, the role of metaphor and metonymy in maintaining inequality in discourse, and the role of metonymy as an avoidance strategy in discourse.
Article outline
  • 1.Introduction
  • 2.Theoretical underpinnings
  • 3.Contextual background
  • 4.Data and analysis
  • 5.Results and discussion
    • 5.1Conflicting metaphors for Kosovo
    • 5.2Kosovo under metonymic disguise
    • 5.3(Re)framing Kosovo in Serbian political discourse?
  • 6.Conclusion
  • Notes
  • References
References (68)
References
Ball, Terence, James Farr, and Russell L. Hanson (eds.). 1989. Political Innovation and Conceptual Change. Editors’ Introduction, 1–5. Cambridge: Cambridge University Press.Google Scholar logo with link to Google Scholar
Barcelona, Antonio, Réka Benczes, and Francisco José Ruiz de Mendoza Ibáñez (eds.). 2011. Defining Metonymy in Cognitive Linguistics. Towards a Consensus View. Amsterdam/Philadelphia: John Benjamins.Google Scholar logo with link to Google Scholar
Bataković, Dušan. 1992. “Kosovo and Metohija: A Historical Survey.” In The Migration of the Serbs and Montenegrins from Kosovo and Metohija (Results of the Survey Conducted in 1985–1986), ed. by Ruža Petrović and Marina Blagojević, 11–44. Belgrade: Serbian Academy of Sciences and Arts.Google Scholar logo with link to Google Scholar
BBC. 2013. "Serbia and Kosovo reach EU-brokered landmark accord”. BBC News, April 19, 2013.Google Scholar logo with link to Google Scholar
Biernacka, Ewa. 2013. A Discourse Dynamics Investigation of Metonymy in Talk. PhD Dissertation, The Open University, UK.Google Scholar logo with link to Google Scholar
Brdar-Szabó, Rita, and Mario Brdar. 2003. “Referential Metonymy across Languages: What Can Cognitive Linguistics and Contrastive Linguistics Learn from Each Other?” International Journal of English Studies, 3 (2): 85–105.Google Scholar logo with link to Google Scholar
Cameron, Lynne, and Alice Deignan. 2006. “The Emergence of Metaphor in Discourse.” Applied Linguistics, 27: 671–690. Google Scholar logo with link to Google Scholar
Cameron, Lynne, Robert Maslen, Zazie Todd, John Maule, Peter Stratton, and Neil Stanley. (2009). “The Discourse Dynamics Approach to Metaphor and Metaphor-led Discourse Analysis.” Metaphor and Symbol, 24 (2): 63–89. Google Scholar logo with link to Google Scholar
Charteris-Black, Jonathan. 2004. Corpus Approaches to Critical Metaphor Analysis. Basingstoke: Palgrave Macmillan. Google Scholar logo with link to Google Scholar
Chilton, Paul 1996. Security Metaphors: Cold War Discourse from Containment to Common House. New York: Peter Lang.Google Scholar logo with link to Google Scholar
Chilton, Paul, and Mikhail Ilyin. 1993. “Metaphor in Political Discourse. The Case of the Common European House.” Discourse and Society 4 (7): 7–31. Google Scholar logo with link to Google Scholar
Chilton, Paul, and George Lakoff. 1995. “Foreign Policy by Metaphor.” In Language and Peace, ed. by Christina Schäffner and Anita L. Wenden, 37–59. Aldershot: Dartmouth.Google Scholar logo with link to Google Scholar
Cienki, Alan. 2007. “Frames, Idealized Cognitive Models, and Domains.” In The Oxford Handbook of Cognitive Linguistics, ed. by Dirk Geeraerts and Hubert Cuyckens, 170–187. Oxford: Oxford University Press.Google Scholar logo with link to Google Scholar
Entman, Robert M. 1993. “Framing: Toward Clarification of a Fractured Paradigm.” Journal of Communication 43 (4): 51–58. Google Scholar logo with link to Google Scholar
Fillmore, Charles J. 1977. “Scenes-and-Frames Semantics.” In Linguistic Structures Processing, ed. by Antonio Zampolli, 55–81. Amsterdam: North-Holland Publishing Company.Google Scholar logo with link to Google Scholar
1982. “Frame Semantics.” In Linguistics in the Morning Calm, The Linguistic Society of Korea, 111–137. Seoul: Hanshin.Google Scholar logo with link to Google Scholar
1985. “Frames and the Semantics of Understanding.” Quaderni di Semantica, 6 (2): 222–254.Google Scholar logo with link to Google Scholar
Fusaroli, Riccardo, and Simone Morgagni (eds). 2013. Conceptual Metaphor Theory: Thirty Years After. Journal of Cognitive Semiotics (special issue), V (1–2).Google Scholar logo with link to Google Scholar
Gibbs, Raymond W. 2011. “Evaluating Conceptual Metaphor Theory.” Discourse Processes 48 (8): 529–562. Google Scholar logo with link to Google Scholar
2017. Metaphor Wars: Conceptual Metaphor in Human Life. Cambridge: Cambridge University Press. Google Scholar logo with link to Google Scholar
Gibbs, Raymond W., and Lynne Cameron. 2008. “The Socio-Cognitive Dynamics of Metaphor Performance.” Cognitive Systems Research, 9: 64–75. Google Scholar logo with link to Google Scholar
Goffman, Erving. 1974. Frame Analysis: An Essay on the Organization of Experience. New York: Harper and Row.Google Scholar logo with link to Google Scholar
Hart, Christopher. 2008. “Critical Discourse Analysis and Metaphor: Toward a Theoretical Framework.” Critical Discourse Studies, 5 (2): 91–106. Google Scholar logo with link to Google Scholar
, 2011b. “Moving beyond Metaphor in the Cognitive Linguistic Approach to CDA: Construal Operations in Immigration Discourse.” In Critical Discourse Studies in Context and Cognition, ed. by Christopher Hart, 171–192. Amsterdam: John Benjamins. Google Scholar logo with link to Google Scholar
Hart, Christopher, and Dominik Lukeš (eds.). 2007. Cognitive Linguistics in Critical Discourse Analysis: Application and Theory. Newcastle: Cambridge Scholars Press.Google Scholar logo with link to Google Scholar
Hayward, Katy. 2011. “Introduction: Political Discourse and Conflict Resolution.” In Political Discourse and Conflict Resolution: Debating Peace in Northern Ireland, ed. by Katy Hayward and Catherine O’Donnell, 1–15. New York: Routledge.Google Scholar logo with link to Google Scholar
I.C.J. Reports 2010. "Accordance with International Law of the Unilateral Declaration of Independence in Respect of Kosovo". Advisory Opinion, I.C.J. Reports 2010, p. 403.Google Scholar logo with link to Google Scholar
Kaufman, Stuart J. 2001. Modern Hatreds: The Symbolic Politics of Ethnic Wars. Ithaca and London: Cornell University Press.Google Scholar logo with link to Google Scholar
Koller, Veronika. 2004. Metaphor and Gender in Business Media Discourse: A Critical Cognitive Study. Basingstoke: Palgrave Macmillan. Google Scholar logo with link to Google Scholar
Kövecses, Zoltan. 2002. Metaphor: A Practical Introduction. Oxford and New York: Oxford University Press.Google Scholar logo with link to Google Scholar
. 2005. Metaphor in Culture. Universality and Variation. Cambridge and New York: Cambridge University Press. Google Scholar logo with link to Google Scholar
Kövecses, Zoltan, and Günter Radden. 1998. “Metonymy: Developing a Cognitive Linguistic View.” Cognitive Linguistics, 9 (1): 37–77. Google Scholar logo with link to Google Scholar
Kuzmanović Jovanović, Ana. 2011. “Preserving the Integrity of National Identity: Metaphors for Kosovo in Serbian Political Discourse.” In Texas Linguistics Forum 54: 33–39. Proceedings of the Nineteenth Annual Symposium about Language and Society, Austin (April 15-17, 2011).Google Scholar logo with link to Google Scholar
Lakoff, George. 1991. “Metaphor and War: The Metaphor System Used to Justify War in the Gulf.” Peace Research 23: 25–32.Google Scholar logo with link to Google Scholar
. 1993. “The Contemporary Theory of Metaphor.” In Metaphor and Thought, ed. by Andrew Ortony (2nd edition), 202–251. Cambridge: Cambridge University Press. Google Scholar logo with link to Google Scholar
. 1999. “Metaphorical Thought in Foreign Policy: Why Strategic Framing Matters To the Global Interdependence Initiative.” Washington, DC: The Frameworks Institute.Google Scholar logo with link to Google Scholar
. 2004. Don’t Think of An Elephant! Know Your Values and Frame the Debate. White River Junction, VT: Chelsea Green Publishing Company.Google Scholar logo with link to Google Scholar
Lakoff, George, and Mark Johnson. 1980. Metaphors We Live By. Chicago: Chicago University Press.Google Scholar logo with link to Google Scholar
Littlemore, Jeannette. 2015. Metonymy: Hidden Shortcuts in Language, Thought and Communication. Cambridge: Cambridge University Press. Google Scholar logo with link to Google Scholar
Maalej, Zouhair. 2007. “Doing Critical Discourse Analysis with the Contemporary Theory of Metaphor: Towards a Discourse Model of Metaphor.” In Cognitive Linguistics and Critical Discourse Analysis, ed. by Christopher Hart and Dominik Lukeš, 132–158. Cambridge: Cambridge Scholars Publishing.Google Scholar logo with link to Google Scholar
Minsky, Marvin. 1975. “A Framework for Representing Knowledge.” In The Psychology of Computer Vision, ed. by Patrick H. Winston, 211–277. New York: McGraw-Hill.Google Scholar logo with link to Google Scholar
Müller, Cornelia. 2008. Metaphors. Dead and Alive, Sleeping and Waking. A Dynamic View. Chicago: University of Chicago Press. Google Scholar logo with link to Google Scholar
Musolff, Andreas. 2004. Metaphor and Political Discourse: Analogical Reasoning in Debates about Europe, Basingstoke: Palgrave Macmillan. Google Scholar logo with link to Google Scholar
. 2006. “Metaphor Scenarios in Public Discourse.” Metaphor and Symbol, 21(1): 23–38. Google Scholar logo with link to Google Scholar
. 2012. “The Study of Metaphor as Part of Critical Discourse Analysis.” Critical Discourse Studies 9 (3): 301–310. Google Scholar logo with link to Google Scholar
Musolff, Andreas, and Jorg Zinken (eds). 2009. Metaphor and Discourse, Basingstoke/New York: Palgrave Macmillan. Google Scholar logo with link to Google Scholar
Panther, Klaus-Uwe, and Günter Radden (eds). 1999. Metonymy in Language and Thought. Amsterdam: John Benjamins. Google Scholar logo with link to Google Scholar
Panther, Klaus-Uwe, and Linda Thornburg. 2003. “Metonymies as Natural Inference and Activation Schemas.” In Metonymy and Pragmatic Inferencing, ed. by Klaus-Uwe Panther and Linda Thornburg, 127–147. Amsterdam: John Benjamins,. Google Scholar logo with link to Google Scholar
Pragglejaz. 2007. “MIP: A Method for Identifying Metaphorically Used Words in Discourse.” Metaphor and Symbol, 22 (1): 1–39. Google Scholar logo with link to Google Scholar
Prelec, Marko. 2013. “The Kosovo-Serbia Agreement: Why Less is More”. International Crisis Group, Commentary/Europe & Central Asia, 7 May 2013.Google Scholar logo with link to Google Scholar
Rasulić, Katarina. 2008. “Оn the Conceptualization of the European Union across EU Boundaries.” In ELLSSAC Proceedings – International Conference English Language and Literature Studies: Structures across Cultures, ed. by Katarina Rasulić and Ivana Trbojević, 315–327, Belgrade: Faculty of Philology.Google Scholar logo with link to Google Scholar
. 2015. “Hiding behind Bologna: Metonymy, Metaphor and Conceptual Blurring in the Bologna Process Discourse.” Nasleđe, XII (32): 37–50. [Special Issue: English Language and Literature: Contemporary Perspectives, ed. by Mirjana Mišković-Luković and Biljana Vlašković Ilić.]Google Scholar logo with link to Google Scholar
. 2017. “A Metaphor Biangle: Raymond W. Gibbs, Jr. and Gerard Steen“. Metaphor and the Social World, 7 (1): 130–151. Google Scholar logo with link to Google Scholar
Reuters. 2013. “Serbia, Kosovo reach historic agreement to settle relations”, by Aleksandar Vasovic and Justyna Pawlak. Reuters, April 19, 2013.Google Scholar logo with link to Google Scholar
RT. 2014. “Putin: Crimea similar to Kosovo, West is rewriting its own rule book”. RT, 18 March 2014.Google Scholar logo with link to Google Scholar
Ruiz de Mendoza Ibàñez, Francisco José. 2014. “Mapping Concepts: Understanding Figurative Thought from a Cognitive-linguistic Perspective.” Revista Española de Lingüística Aplicada/Spanish Journal of Applied Linguistics, 27 (1): 187–207. Google Scholar logo with link to Google Scholar
Santa Ana, Otto. 2002. Brown Tide Rising: Metaphors of Latinos in Contemporary American Public Discourse. Austin: University of Texas Press.Google Scholar logo with link to Google Scholar
Semino, Elena. 2008. Metaphor in Discourse. Cambridge: Cambridge University Press.Google Scholar logo with link to Google Scholar
Semino, Elena, Zsófia Demjén, and Jane Demmen. 2016. “An Integrated Approach to Metaphor and Framing in Cognition, Discourse, and Practice, with an Application to Metaphors for Cancer.” Applied Linguistics,. 21 September 2016. Google Scholar logo with link to Google Scholar
Smith, Anthony D. 1999. “Sacred Territories and National Conflict.” Israeli Affairs, 5: 13–29. Google Scholar logo with link to Google Scholar
Steen, Gerard J. 2011. “The Contemporary Theory of Metaphor – Now New and Improved!” Review of Cognitive Linguistics 9 (1): 26–64. Google Scholar logo with link to Google Scholar
Stefanowitch, Anatol. 2006. “Corpus-Based Approaches to Metaphor and Metonymy.” In Corpus-Based Approaches to Metaphor and Metonymy, ed. by Anatol Stefanowitch and Stephan Gries, 1–16. Berlin/New York: Mouton de Gruyter.Google Scholar logo with link to Google Scholar
Tannen, Deborah (ed.). 1993. Framing in Discourse. Oxford/New York: Oxford University Press.Google Scholar logo with link to Google Scholar
Van Dijk, Teun A. 1993. “Principles of Critical Discourse Analysis”. Discourse and Society, 4 (2): 249–283. Google Scholar logo with link to Google Scholar
1997. “What is Political Discourse Analysis?” In Political Linguistics, ed. by Jan Blommeart and Chris Bulcaen [Belgian Journal of Linguistics 11], 11–52. Amsterdam: John Benjamins.Google Scholar logo with link to Google Scholar
Cited by (5)

Cited by five other publications

Uberman, Agnieszka
2024. THE COGNITIVE FRAME OF WAR: CONTEMPORARY EXPANSIONS. Lege artis. Language yesterday, today, tomorrow ► pp. 104 ff. DOI logo
Uberman, Agnieszka
2024. THE COGNITIVE FRAME OF WAR: CONTEMPORARY EXPANSIONS. Lege artis. Language yesterday, today, tomorrow ► pp. 104 ff. DOI logo
Hohaus, Pascal
2022. Communicating science in crisis societies. In Science Communication in Times of Crisis [Discourse Approaches to Politics, Society and Culture, 96], ► pp. 1 ff. DOI logo
Musolff, Andreas
2021. The Nation as a Body or Person in Slavic L1-Language Samples: Russian, Ukrainian, Polish, Serbian, Croatian and Bulgarian. In National Conceptualisations of the Body Politic [Cultural Linguistics, ], ► pp. 113 ff. DOI logo
Rasulić, Katarina & Mirjana Mišković-Luković
2020. ŠTA SPAJA A ŠTA RAZDVAJA KOGNITIVNOLINGVISTIČKI I KONITIVNOPRAGMATIČKI PRISTUP METAFORI?. Lipar :72 ► pp. 11 ff. DOI logo

This list is based on CrossRef data as of 8 december 2025. Please note that it may not be complete. Sources presented here have been supplied by the respective publishers. Any errors therein should be reported to them.

Mobile Menu Logo with link to supplementary files background Layer 1 prag Twitter_Logo_Blue