In:The Person in Politics: Pronouns and political personalization in U.S. presidential campaigns
Lilla Petronella Szabó
[Discourse Approaches to Politics, Society and Culture 107] 2025
► pp. 54–84
Chapter 3The language of political personalization
Deixis and image schemas
Published online: 25 August 2025
https://doi.org/10.1075/dapsac.107.c3
https://doi.org/10.1075/dapsac.107.c3
Article outline
- 3.1Pointing to the person: Deixis
- 3.2Putting the person in the center: Image schemas
- 3.2.1The types and tranformations of image schemas
- 3.2.2The center-periphery image schema
- 3.2.3Image schemas and metaphors
- 3.3The person in perspective: Deixis and image schemas
Notes
