Translating advertisements and creativity

Quillard, Geneviève

doi:10.1075/btl.27.05qui

In:Translators' Strategies and Creativity: Selected Papers from the 9th International Conference on Translation and Interpreting, Prague, September 1995
Edited by Ann Beylard-Ozeroff, Jana Králová and Barbara Moser-Mercer
[Benjamins Translation Library 27] 1998
► pp. 23–32

Get fulltext from our e-platform

Download Book PDF

Translating advertisements and creativity

Geneviève Quillard

Published online: 15 May 1998

https://doi.org/10.1075/btl.27.05qui

Cited by (4)

Cited by four other publications

Order by:

Kolmogorova, Anastasia & Elena Chistova

2020. Cognitive Basis of Making Creative Decisions in Translation Activities. Vestnik Volgogradskogo gosudarstvennogo universiteta. Serija 2. Jazykoznanije :3 ► pp. 59 ff.

Rojo, Ana

2017. The Role of Creativity. In The Handbook of Translation and Cognition, ► pp. 350 ff.

Bayer-Hohenwarter, Gerrit

2012. “Creative Shifts” as a Means of Measuring and Promoting Translational Creativity. Meta 56:3 ► pp. 663 ff.

Smith, Karen

2006. Rhetorical figures and the translation of advertising headlines. Language and Literature: International Journal of Stylistics 15:2 ► pp. 159 ff.

This list is based on CrossRef data as of 15 november 2025. Please note that it may not be complete. Sources presented here have been supplied by the respective publishers. Any errors therein should be reported to them.